The biggest difference between traditional commerce and E-commerce is accessibility. With traditional commerce, your reach and accessibility are only as far as the furthest customer is willing to travel to your business. And they must do so only during designated business hours. With an E-commerce store, you’re open 24/7/365 — including holidays. Your customer reach is no longer local or regional, it becomes national and possibly even international. Assuming the information mentioned above is correct, which of the following is true? Correct Answer The author's tone is one which favors E-commerce., Traditional commerce businesses have a limited reach, to their customers., Both option 1 and option 2, are true. Option 1 is correct, as the point being spoken about in this paragraph, is accessibility, which is the strong point of E-commerce, and a weak point of traditional commerce. Option 2 is also correct, as it is mentioned in the paragraph, that traditional commerce stores' accessibility is proportional to the distance the customer is willing to travel. Hence, both option 1 and option 2 are true, and hence option 3 is the correct answer.